India’s Rice Bucket Challenge gives a ‘meaningful twist’ to ALS ice bucket challenge

Published: August 28, 2014

India #RiceBucketChallenge heroes


Picture 1 of 31

VANCOUVER DESI

India has created its own “desi” version of the ALS ice bucket challenge that has swept the globe.

Rice Bucket India poverty

India’s Rice Bucket Challenge. Facebook

While the original icy cold feat, which originated in the U.S., has crossed borders and drummed up international support – even reaching from Hollywood to Bollywood with stars like Leonardo DiCaprio and Akshay Kumar taking part – it’s also met some criticism, often deemed egotistical and wasteful, with some stars, like Priyanka Chopra and Sonakshi Sinha, refusing to take part.

However, it’s still been an incredibly successful campaign, so India has followed suit, but with its own twist. Being a country where many suffer from a lack of clean water and proper sanitation and where drought remains a serious issue for farmers, the Indian challenge has replaced the bucket of ice and water with a bucket of rice, with the #RiceBucketChallenge.

A Facebook page for the Indian version, which describes itself as the “desi challenge for desi needs,” was created on Saturday and has already garnered more than 50,000 likes.

It asks people in India to instead take a bucket of rice and give it to the “nearest needy person,” then share a picture or video of them completing the task to Facebook, before challenging friends to do the same.

According to the Globe and Mail, the initiative stemmed from an Indian journalist who works for a rice research website and in its mere few days of existence its already gained endorsements from media, actors and politicians.

Chennai-based politician Subramanian Swamy posted to his Facebook page on Tuesday, calling it a “meaningful twist” to the original American challenge.

“If this catches on, a lot of poor will have food this month and we in return shall have the satisfaction of helping out the needy,” his post reads.

Related Stories:


Tags: , , , , , , , ,





Featured

desi-crime-sexual assault

Surrey man who pleaded guilty to mistreating sex trade workers should go to prison for 2-3 years: Crown

KEITH FRASER VANCOUVER DESI SURREY — A Surrey man who pleaded guilty to sexually assaulting a 14-year-old sex trade worker nearly 20 years ago and…
Continue Reading »

sexual harassment

‘Will you have fun with me?’: Immigration officer sexually harasses female passenger at Delhi airport

HINDUSTAN TIMES An immigration officer at the Delhi airport has been suspended after a female passenger complained that he sexually harassed her by asking obscene…
Continue Reading »

crime-Surrey

Two Surrey men in hospital with gunshot wounds after targeted shooting

VANCOUVER DESI SURREY — Two men are in hospital with gunshot wounds following what appears to be a targeted shooting in Surrey on Thursday night….
Continue Reading »

LOCAL NEWS

desi-crime-sexual assault

Surrey man who pleaded guilty to mistreating sex trade workers should go to prison for 2-3 years: Crown

KEITH FRASER VANCOUVER DESI SURREY — A Surrey man who pleaded guilty to sexually assaulting a 14-year-old sex trade worker nearly 20 years ago and…
Continue Reading »

Changes to Nova Scotia law allow sex assault victims to sue retroactively

By Keith Doucette THE CANADIAN PRESS HALIFAX — Nova Scotians who have been sexually assaulted can now launch civil lawsuits against their perpetrators regardless of…
Continue Reading »

Changes to Nova Scotia law allow sex assault victims to sue retroactively

By Keith Doucette THE CANADIAN PRESS HALIFAX — Nova Scotians who have been sexually assaulted can now launch civil lawsuits against their perpetrators regardless of…
Continue Reading »

Don't Miss...

World Cup final

Underarm incident recalled as Australia-New Zealand rivalry rekindles in World Cup final

STEVE MCMORRAN THE ASSOCIATED PRESS MELBOURNE, Australia — Relations between New Zealand and Australia at a political level have regained their natural cordiality in the…
Continue Reading »

Cricket World Cup

Clarke’s Australians prepare to take on unpopular role in the World Cup final vs New Zealand

JOHN PYE THE ASSOCIATED PRESS MELBOURNE, Australia — Win or lose, Michael Clarke and his Australian teammates are probably going to be portrayed as the…
Continue Reading »

India-Australia-weird news

Youth cut his tongue as sacrifice at an Indian temple for nation’s cricket victory

IANS Chennai – In a senseless act, a cricket crazy youth in Tamil Nadu offered the tip of his tongue as a sacrifice at a…
Continue Reading »

Freedom-Section 66A-India

Teenager shoots himself after father bans Facebook chat

IANS Lucknow - A 14-year-old boy shot himself Thursday after his father reprimanded him for chatting too often on social networking site Facebook, police said. The…
Continue Reading »

messy custody battle-desi lingerie model

Jeremy Renner’s messy divorce from B.C. model gets messier as custody battle rages

VANCOUVER DESI A B.C. woman who was married to Hollywood actor Jeremy Renner is being accused of being a gold digger and blackmailer who has…
Continue Reading »


Bollywood Latest

pakistani sex meera-Veena Malik

Gallery: Bollywood celebs in trouble with the law

ALMAS MEHERALLY VANCOUVER DESI Indian film actress Shruti Haasan has run into legal trouble after she pulled out of a signed contract, according to an…
Continue Reading »

Salman Khan-Bollywood

Bollywood actor Salman Khan denies he was driving or drunk during 2002 accident

IANS Mumbai – Bollywood actor Salman Khan on Friday told a Mumbai court, conducting the trial of the 2002 hit-and-run case involving him, that he…
Continue Reading »

Bollywood movie

Amitabh Bachchan: Balki challenges me with never-done-before roles

SUBHASH K. JHA IANS Mumbai – R. Balakrishnan and Amitabh Bachchan’s much anticipated third outing “Shamitabh” turned out to be a box office disaster, but…
Continue Reading »