Who made your clothes? Canadian campaign to honour one-year since Bangladesh factory collapse

Published: April 9, 2014

Fashion Takes Action poster. Handout photo/Fashion Revolution Day

CALGARY HERALD

A new worldwide campaign seeking to highlight how and where clothes are produced will coincide with the one-year anniversary of the fatal factory collapse in Bangladesh.

Who Made Your Clothes? will be the theme for Fashion Revolution Day on April 24.

In what was the world’s worst garment industry accident, more than 1,100 people died at the illegally constructed eight-storey Rana Plaza where a number of clothing makers were housed.

The Canadian campaign is being spearheaded by Fashion Takes Action, a homegrown non-profit focused on sustainability within the fashion industry. Consumers will be asked to wear their clothes inside out to demonstrate support for transparency across the fashion supply chain. Participants are also being asked to locate the label on their garment to find out where their clothes are made and to contact the brand via social media using #insideout.

Visit fashionrevolution.org.

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